New CU Values App Finds, and Represents, Value

The app helps credit unions create tailored location-aware promotions in partnership with fellow area businesses—an intriguing prospect for credit unions like Generations, Harborstone, America’s Credit Union and other “early adopters” to the CU Values effort.

Recent Filene Report Details How Culture Affects Performance

The report looks at how credit unions can foster a high-performance culture by strengthening their core values, accountability systems, boundaries, and employee selection.

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Branding is From Venus and Culture is From Mars

Data, digital marketing and leadership expert Rich Jones talks about branding and culture.

Marketers’ Conference Explores New Consumers

How do credit unions stand out with “news consumers?” Credit Union Development Educators Josh Allison and Kelley Parks had some answers at the Northwest Credit Union Association’s first annual Marketers’ Conference.

Bridging the Gap: Leveraging Generational Differences to Create a More Effective Workplace

As new generations join the workforce, employers face new challenges. Bob Saunders and Greg Barrett will lead a session entitled, “Changing Workspaces for the Changing Workforce” during the NWCUA 2011 Convention and Annual Business Meeting. It’s About Your People: Understanding Your Most Valuable Asset.