TAPCO CU’s New Brand: A Perfect Blend of “Where We Came From and Where We Are Going Together”

Tacoma-based TAPCO Credit Union’s rebranding process embraced marketing best practices with an all-inclusive engagement strategy and a local, resonate message.

Picture of a Tapco CU banner

TAPCO CU’s New Brand: A Perfect Blend of “Where We Came From and Where We Are Going Together”

Tacoma-based TAPCO Credit Union’s rebranding process embraced marketing best practices with an all-inclusive engagement strategy and a local, resonate message.

News & Notes: Here’s What’s Happening Around the Northwest

STCU announces new branch; Clackamas Federal gives $50k to community college; Rivermark catalyzes library effort; TAPCO supports Apple-A-Day; Lower Valley gives big.

TAPCO Credit Union Mourning the Sudden Loss of Branch Manager Jennifer Weed

Jennifer Weed, whose 17-year career at TAPCO Credit Union saw her grow from a recent college graduate and teller to branch manager and soon-to-be head of a new real estate department, died Dec. 10 after a sudden illness. The credit union has opened an account to help defray expenses for her husband and two young children.

Local Efforts Pay Local Dividends for Tacoma’s TAPCO Credit Union

Recognized as the best credit union in Tacoma by readers of a local newspaper, TAPCO Credit Union credits a hyper-local focus as the primary reason why reader have it top of mind.

Members on the Move

Your rundown of who is doing what and where.

TAPCO Credit Union Names New CEO

Carlyn Roy, who was recently selected by the TAPCO Board, was previously Executive Vice President and Chief Operating Officer at OSU Federal Credit Union in Corvallis, Oregon.