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Card Loyalty 2.0: What’s On the Horizon for Credit Unions

NWCUA Strategic Link partner CSCU talks about the evolution of loyalty programs in the digital age.

What Makes O Bee Credit Union’s New Credit and Debit Cards a Success? ‘It’s the Water,’ and a Whole Lot More

Rewards and loyalty programs continue to play a crucial role in credit unions’ efforts to grow their credit card business, but it doesn’t hurt to “think local” and tap into the emotional connections that members and non-members feel for the communities where they live.

Three-Month Promotion Lifts Credit Card Program

A credit and debit card rewards promotion took a Utah credit union’s program from negative growth to a 7% increase in three months. Weber State Credit Union and CSCU share a success story in today’s Strategic Link report.

Free White Paper from CSCU: Rewards Programs Are Essential For Building and Retaining Member Loyalty

A free white paper from Card Services for Credit Unions (CSCU) explains how credit unions can implement a new rewards program and manage existing programs more effectively.

Earn up to $750 with the Sprint Business Member Referral Promotion!

Sprint, a Strategic Link business partner, is now offering referral rewards on top of the existing savings and discounts already available to new customers.

Credit Unions Must Apply By Friday to Pilot Nationwide Savings Rewards Program

Credit unions must express interest this week in piloting SaveUp, a cutting-edge savings rewards program. Filene will choose 15 credit unions to pilot the nationwide alternative to prize-linked savings programs, which face legal roadblocks in Oregon.