CO-OP Rolling Out New Millennial-Focused Content

Credit unions can repurpose CO-OP’s material for their own outreach to millennials.

Empowering People, Amplifying Dreams: Credit Union Marketing Campaign Targets Millennials

CO-OP Financial Services is banking on the drawing power of a young singer-songwriter to attract new members to credit unions — members who may not understand what credit unions are, but who know they’re not satisfied with the status quo.