Is Viral Video Ticket to Gen Y?

Do credit unions have a chance to attract Gen Y members? Psychology-of-marketing guru Maya Bordeau believes they do. Bordeau shared the science of viral video with attendees to the NWCUA’s second annual Marketers’ Conference.

Marketers in the C-Suite on Marketers’ Conference Agenda

Credit union marketers can be more effective if they are included in strategy development from the ground up. How do they get a seat at the table in the C-suite? A panel of CEOs will share the “secret sauce” at the Marketers’ Conference in Portland May 8-9.