Do credit unions have a chance to attract Gen Y members? Psychology-of-marketing guru Maya Bordeau believes they do. Bordeau shared the science of viral video with attendees to the NWCUA’s second annual Marketers’ Conference.
Credit union marketers can be more effective if they are included in strategy development from the ground up. How do they get a seat at the table in the C-suite? A panel of CEOs will share the “secret sauce” at the Marketers’ Conference in Portland May 8-9.