The Northwest Credit Union Advocacy Army Grows Ever Stronger

Over the past two months, Northwest credit unions participated in training workshops designed to help them further develop their credit union advocacy skills and strategies.

During the Advocacy 101 training, held in July, attendees learned about the power of storytelling and how to effectively message key initiatives and priorities to legislators. They also discussed the difference their collective voices can make in driving the Credit Union Movement forward.

This year was the first time the Northwest Credit Union Association presented Advocacy 201, a highly interactive and intensive training preparing seasoned advocates to step in as key contacts with elected officials at both the state and federal levels. During this workshop, attendees learned about the importance of preparation and building strong relationships with legislators.

“These trainings inspire great confidence that the Credit Union Movement is strong, and we can make a major impact through our advocacy efforts,” said Jordan Beyer, NWCUA Manager, Grassroots Advocacy.

While the Association provides these training opportunities in a formal capacity a couple of times a year, the workshops are completely customizable and can be presented to individual credit union teams any time throughout the year.

Many of this year’s participants said they found great value in this programming. One attendee shared, “This training really helped me see how I can make a difference uniquely.” Another said, “I cannot wait to share this information with my team members and establish an advocacy vision for my credit union.”

Interested in having one of our Association advocacy team members out to present to your credit union? Please contact Jordan Beyer.

Posted in Advocacy News.