Get Creative with Your CULAC Fundraising This July

At this time each year, the Credit Union Movement’s work to improve the operating environment for credit unions through advocacy with elected officials gets a big boost.

July is Credit Union Legislative Action Council (CULAC) Awareness Month — when credit unions across the nation educate employees about CULAC and urge them to support credit union-friendly political candidates.

“By contributing to CULAC, you are making an investment in the future of your credit union, and every credit union across the country,” said Jordan Beyer, Grassroots Advocacy Manager at NWCUA. “Credit unions can positively impact the legislation that’s coming out of Washington, D.C., and improve the operating environment for credit unions when we show up in support of credit union champions.”

CULAC-supported candidates continue to perform very well in elections across the nation, with over 95% winning their races in 2020. Credit unions continue to see promising results in advancing priority legislation.

This year, the Movement’s collective commitment to CULAC is as vital as ever, and credit unions in the Northwest are leaning in through payroll deduction and CULAC-related activities.

Northwest credit unions have a rich tradition of success during CULAC month. In fact, Beyer noted, historically 10% to 12% of total CULAC contributions nationwide came from credit unions in Idaho, Oregon, and Washington.

In recent years, credit unions have been creative with their approaches to get the CULAC excitement going. Not sure how to get your employees involved? Here are some great ideas to get started:

  • Offer employees the opportunity to make their contributions through payroll deductions.
  • Match contributions to Credit Unions for Kids or other charities.
  • Give out raffle tickets for contributing employees to win gift baskets, gift cards, or other fun prizes.

More out-of-the-box ideas can be found online.

If you’ve implemented a unique or innovative fundraising idea, your Association would love to hear about it! To share your credit union’s CULAC Month success story, or to ask questions about CULAC, please contact Beyer.

Posted in Advocacy News.