First-time Advocates’ Take on Evangelizing Credit Unions

They approve loans that help start small businesses and put families in their dream homes. They listen to members’ stories and find solutions that help them gain their financial footing. Day after day, they look out for their members’ financial well-being.

So why shouldn’t all credit union professionals share the credit union difference with their legislators? Their perspective serving on the frontlines is one policy makers will appreciate.

The virtual “Day at the Capitol” events the NWCUA convened in Idaho and Washington last month set the stage for a large number of new advocates. They leaned in and learned fast that it’s not daunting to message elected officials.

Here’s what they said:

“The information, data, and numbers that the knowledgeable presenters shared, made me proud to be a part of the Credit Union Movement. Considering the pandemic, and all the other circumstances of 2020, it amazing to see and hear all the wonderful things credit unions have done for their members, and it is a testament to the ‘People Helping People’ philosophy.”

– Peter Tollackson, Compliance Analyst II, Numerica Credit Union

“I am loving every minute of this session. I am always honored to be part of such an important movement. And to hear and see the impact that credit unions have on the state is so encouraging!”

– Derek Tyree, Organizational Development Strategist, STCU

“I have been involved in the Credit Union Movement for four years. I previously worked at a different financial institution, and after a good friend of mine moved over to the credit union, he convinced me to make the move as well and I’ve never looked back. I thought the Day at the Capitol was very informative. I especially enjoyed the presentation on the CU Economical Impact Report. I feel more confident having the needed conversations after experiencing the Day at the Capitol and having more understanding of how important our work is and why we do it. I look forward to learning more and being able to advocate for our credit unions.”

– Ashlee Wilks, Card Service Specialist, Lewis Clark Credit Union

“Thank you for all of the information and analysis done prior to our breakouts with legislators. I feel very prepared to share the CU difference and to advocate for our bills.”

– Nancy Sternitzky, SVP/Chief Information Officer, Sound Credit Union

More Opportunities Await First-Time Advocates

Advocacy is a year-around mission. Credit union professionals and their members can engage with elected officials year around. In addition, registration is open for the Virtual Oregon Credit Union Day at  the Capitol event April 14. First-timers and veteran advocates are welcome.

Posted in Advocacy News.