HAPO Community Credit Union’s Mobile Branch on Wheels Delivers More than Financial Services
December 7, 2020
In 2016, HAPO Community Credit Union, based in Richland, Washington, redefined “mobile banking” when it unveiled its 25-foot-long rolling branch, delivering financial services to members at community events, schools, hospitals — anywhere four wheels can go.
HAPO wanted to find innovative ways to safely help members and give back to those in need. Through community partnerships, HAPO discovered that many elderly members in retirement communities were having a difficult time getting out to purchase necessities such as toilet paper, paper towels, and even food. Then the light bulb ignited.
The HAPO team set up a weekly event that leveraged the mobile branch to purchase and distribute toilet paper and paper towels to the retirement homes that needed extra help. In addition to distributing necessities, the credit union made sure to add a touch of fun by loading up the truck with flower seeds, potting soil, flowerpots, and paint, and dropped off the supplies at two local retirement homes to help spread cheer. They also loaded the truck with boxes of nonperishable food and delivered them to children in partnership with Communities in Schools of Benton-Franklin.
HAPO Joins Forces with Gesa Credit Union to Support its Community
Throughout this year, HAPO also teamed up with Gesa Credit Union to help people in their shared community directly affected by the pandemic.
The credit unions also purchased $20,000 in $25 gift cards to local restaurants and surprised heroes working on the frontlines of COVID-19. This effort both supported small businesses on Main Street while showing appreciation for those working endless hours to help the community in this time of need.
Want to share all the great work your organization is doing to help its community? #CreditUnionGood is a unified way for credit unions to share their giveback stories. Visit NWCUA’s Marketing Resource Center for a variety of customizable, ready-to-share graphics and post your stories on social media using the #CreditUnionGood hashtag. Additionally, check out some of the amazing work Northwest credit unions did this year by watching “Celebrating U,” An Online Gala Recognizing Credit Unions’ Extraordinary Service.
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