Is Your CU’s Project Zip Code Data Updated?
January 22, 2017
The average Congressional district is home to more than 710,000 constituents. That’s a lot of voices for the average legislator to listen to. So, it’s understandable that a credit union advocate would have a hard time knowing where to start when articulating certain issues with their legislators.
That’s where tools like CUNA’s Project Zip Code help.
Project Zip Code is a free software program that credit unions have been using for a decade to identify the number of members of a particular credit union in each legislative district in each state by matching member information against state and federal legislative districts.
All member data remains private and confidential, it simply allows members of Congress to learn how many members are in their district.
Sharing with a lawmaker that a credit union has tens of thousands of members in their district clearly articulates the impact of that credit union and its members. It brings many of those members—also constituents—into the room.
The program is fully compliant with the federal Gramm Leach Bliley Privacy Act and collects only the members’ zip codes, so it is safe to use—no names, addresses, account numbers, or phone numbers are ever collected by the program.
NWCUA Director of Grassroots Advocacy Samantha Beeler added that your Association’s advocacy efforts wouldn’t be possible without two key actors: you, and your members, and that the data ensures your message is heard loud and clear.
“When making a case to legislators, credit union advocates aren’t the only voices in the room. They represent their members, as well—members who also happen to be constituents,” added Samantha Beeler, NWCUA Director of Grassroots Advocacy. “But it’s only as good as the data it has, so we ask that credit unions keep that information up-to-date.”
To learn more on how to update your credit union’s Project Zip Code information, contact Samantha Beeler directly.