Strategic Link Spotlight: CO-OP Launches New ATM Signage Program With Enhanced Financial Support

CO-OP Financial Services is unveiling its updated CO-OP ATM Signage Program, enabling credit unions participating in the nationwide CO-OP ATM network to bring a contemporary look and unique branding experience to their ATM fleets.

“Our new CO-OP ATM Signage Program offers more flexibility so that credit unions can update the look of their ATMs, make that look more consistent, and at the same time allow clients to customize based on their brand and member experience needs,” said Stan Hollen, CO-OP’s President/CEO. “Equally as important, we are providing enhanced financial support to our clients as they adopt the new signage.”

CO-OP has financially helped credit unions co-brand ATMs since the program was launched in 2008. The revised program has an exclusive partner, Companion Systems of North Salt Lake, Utah. Companion Systems will work with CO-OP clients to ensure high quality products, optimal pricing, consistent designs and excellent client service.

Rebate provisions and financial enhancements of the revised program are based on two tiers of service: 1) Signage and standardized custom toppers; and 2) Basic and Premium surround options. Previously, the program only offered signage.

Subsidies are enhanced for those credit unions participating in CO-OP’s card transaction processing services. Click here for more details.

The CO-OP ATM network is larger than that of any bank, with 30,000 ATMs nationwide, including 9,000 that are deposit-taking.

Business Partner Updates

• Love My Credit Union Rewards, together with CUNA and parent company CU Solution Group, launched “Share the Love,” a campaign for credit unions to tell the stories of their good work and win thousands of dollars for their favorite charities.

• Mirador Financial CEO Trevor Dryer is featured in the Credit Union Times answering the question, “Do online lenders pose a threat to credit unions?”

• CU Direct‘s AutoPREMIER Program signs 10 credit unions for concierge-like, no-hassle car buying service.

Strategic Link is the NWCUA’s wholly-owned service corporation, using the power of collective action to provide the Association’s member credit unions with exclusive, high-quality, competitively-priced products and discounted services. Try our new CU Match Up tool to find the right partner for your credit union’s business needs. Contact Director of Strategic Partnerships Craig Reed at creed@nwcua.org today to find out how Strategic Link can help your credit union save money while meeting its goals in 2015 and beyond.

Posted in Business Solutions, Strategic Link.