News & Notes: Here’s What’s Happening Around the Northwest
December 15, 2014
December 15, 2014
iQ Credit Union “Mustache” You to Shop Local
Downtown Vancouver retailers are getting a holiday boost from iQ Credit Union, in the shape of a mustache. iQ has partnered with Vancouver’s Downtown Association to promote local shopping during the holiday months, by providing retailers with “We Mustache You to Shop Local” shopping bags.
“Downtown Vancouver is a great shopping destination and iQ wants to support local commerce,” said President & CEO Roger Michaelis. “A thriving retail community benefits everyone.”
The promotion is part of iQ’s latest ad campaign, which drives membership activity with the theme, “We Mustache You to Join iQ.” The credit union has incorporated mustaches and mustache-related puns into its print, online, and in-branch advertising, even placing giant mustaches on its branch signage and on C-Train buses.
New members who join iQ receive mustache-shaped door mats, and the credit union has created a “’Stache Some Cash” coupon book with special member offers.
USAgencies Rallies Tons of Toys for Holidays
Members and partners filled USAgencies Credit Union with donated toys this year, and USAgencies matched every donation, toy for toy, rallying more than 360 toys for the annual KGW Great Toy Drive. On Thursday, December 11, all those toys were loaded into the cargo bikes of Portland Pedal Power, a local bike delivery and advertising company, and sent over to KGW in an eco-friendly, community-centric style.
“We’ve been partnering on this toy drive as a drop-off location for many years,” said USAgencies Director of Marketing Molly Walter. “This year was a little different because we had many more communications tools at our disposal to get the word out.”
USAgencies used social media and outreach to partners and membership groups, and they responded. The credit union rallied five times as many toys compared to past holiday seasons.
“We’re thrilled with the generosity of our members,” said Walter. “They gave far above what we ever anticipated and will have such an impact on local families this holiday.”
NW Priority Raises Sleighful of Toys
NW Priority Credit Union (NWPCU) is brightening Portland kids’ holiday season by donating some $2,000 in toys to organizations supporting local children.
NWPCU has been encouraging members to donate to the Annual Holiday Toy Drive, a campaign to collect toys for children-in-need this Christmas, which ran October 1 through December 13. A giant red sleigh, filled with donated toys, can be found at NWPCU’s main office location on SE Division.
“Knowing these toys will make smiles where smiles are hard to find warms my heart,” said NWPCU Vice President of Marketing Lori Connelly. “So many of these kids have little or nothing to look forward to this time of year, so I’m proud to be a part of something so amazing.”
NWPCU has chosen organizations — including Our Father’s House, Our Sister’s House, Labor’s Community Services, Department of Human Services, the American Legion Unit 1 (for a military family), and Doernbecher Children’s Hospital — that are located in and around Portland, Oregon and are dedicated to helping youth.
“We have asked our members to donate new toys, and they have really responded,” said Connelly, before adding, “This has been just such an outstanding promotion in the past and it’s clear that our members are eager to support the community and the future.”
NWPCU is still welcoming toy donations at any one of their seven locations through Wednesday. Toys will be delivered to children by December 17.
St. Helens Cuts Celebratory Ribbon on New Branch
The new St. Helens Community Credit Union branch located on Highway 30 and McBride Street in St. Helens has been open several weeks to strong member approval. To officially commemorate the new branch, a ribbon cutting was held on the evening of December 9, 2014.
County Commissioner Henry Heimuller and St. Helens Community President and CEO Brooke Van Vleet officiated the event. The St. Helens Community board of directors was given the honor of cutting the ribbon and welcoming those in attendance to the new branch.
“Members are already telling us how much they love the new branch,” said Van Vleet. “It’s an honor to continue to serve the community and help our members achieve their financial goals and dreams.”
The new branch is larger than the member-facing capacity of the previous St. Helens location. It features more member service areas, convenient drive-thru lanes and ATM access, expanded Saturday hours, an online banking self-service center, mortgage loan experts, and business services specialists.
In addition to the ribbon cutting, a public event was held Saturday December 13. Members were welcomed with holiday chocolates, locally made treats, a fun “You Belong” photo booth, and hot cocoa bar for the whole family.
Questions about this story? Contact James Pearson: 206.340.4790, firstname.lastname@example.org.
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