CUNA Training Offers Professional Certifications in Business Development, Business Lending

Credit union employees who specialize in business lending or business development can earn professional certifications from the Credit Union National Association at training sessions scheduled for this summer, including a new Credit Union Business Development Professional (CUBDP) designation that will be awarded for the first time.

Attendees at this year’s CUNA FUSE: Branch Operations & Business Development School, which is scheduled for Aug. 18-21 in San Diego, California, can earn the CUBDP designation through a curriculum that will focus on finding new ways to learn from others and provide attendees with a better sense of the credit union movement and a refreshed approach to leadership.

After four days of expert-led sessions and peer-networking opportunities, attendees will leave with valuable skill sets, insightful perspectives and the energy to open new lines of communication with their staff and members, CUNA says.

CUNA FUSE was developed to encourage communication and cooperation between the branch operations and business development disciplines. Its content breaks down traditional barriers in order to cultivate discussion across the aisle, reveal new points-of-view and rekindle passion.

“This school is more than a chance to learn from the industry’s experts in business development and operations, although that’s certainly a valuable aspect,” says Kathy Smith, CUNA’s instructional design manager. “We also make a point to establish a dialogue between attendees in different fields so that everyone leaves better prepared to build beneficial relationships with – and establish cohesion among – their employees back home.”

For more about CUNA FUSE, the CUBDP designation or to register, visit

In July, attendees at the CUNA Business Lending Certification Institute in Madison, Wisconsin, will take the first step in a three-year process to earn their Credit Union Business Lending Professional (CUBLP) designation.

Sessions at the institute, which is scheduled for July 21-25, will address real-life business scenarios, case study analysis in teams and onsite solution-building. The goal is for attendees to leave with the plans and know-how to begin identifying opportunities and making improvements immediately.

The institute will be offered in three parts:

  • Fundamentals – Year 1:  Attendees will develop a solid foundation for their business awareness and leave with a sophisticated understanding of the components involved in business lending services.
  • Credit Analysis – Year 2:  Attendees will gain an intimate understanding of the challenges business members face in making debt-service payments and other financial responsibilities.
  • Advanced Credit Analysis – Year 3:  Advanced attendees will receive practical, hands-on experience with credit analysis and return to their credit unions with the skills to serve even the most complex business member portfolio.

The CUBLP designation will be awarded after completion of the institute’s third-year content. For more information about the CUNA Business Lending Certification Institute, the CUBLP designation or to register, visit

Questions about this story? Contact Gary M. Stein: 503.350.2216,

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