All Work and No Play? Not When Sunriver Hosts the 2014 CUES Council/NWCUA Executive Summit

Sunriver Resort, located near Bend in the foothills of Oregon’s Cascade Mountains, offers a variety of lodging options and outdoor activities.

Compliance updates to help credit unions stay out of hot water — and a chance to get on the water in kayaks and canoes. Coming together to understand risk-based capital proposals and the future of payments — and teaming up on the links for an afternoon golf scramble.

All of that and more will be on the agenda when the Oregon/Washington Council of the Credit Union Executives Society and the Northwest Credit Union Association host the 2014 CUES/NWCUA Executive Summit this summer at Sunriver Resort.

The event, scheduled for July 30–Aug. 1, is open to member CEOs and their leadership teams and offers a unique opportunity to network, attend educational sessions and enjoy the amenities of one of central Oregon’s most beautiful destination resorts. Registration forms are now available online.

“I’m always rewarded when I gather with other leaders in the industry,” says David Spaulding, president and CEO of Red Canoe Credit Union, who is also chair of CUES’ Oregon/Washington Council. “There is so much value to be found in the simple conversations before, during and after meetings like the Executive Summit. That’s why I’m looking forward to the event.”

An early-bird barbecue will kick things off on Wednesday, July 30, and the entire afternoon of Thursday, July 31, has been set aside for canoeing and kayaking at the Sunriver Marina or golfing on the resort’s Meadows course. But the Executive Summit will have its serious side, too:

  • Hank Sigmon, the chief financial officer at First Tech Federal Credit Union, will tell attendees “all you need to know but where afraid to ask” about the NCUA’s Risk-Based Capital proposal and how it could impact the future of the credit union movement;
  • Brian Witt, an attorney with the law firm Farleigh Wada Witt, will provide an update on the latest compliance and legal issues facing credit unions; and
  • Lisa Fisher, vice president of business development for MasterCard, will talk about “leveraging payment solutions to build member loyalty and protect your brand.”

“Members are being lured away from checking account use with alternative payment methods offered by non-financial institutions,” Fisher says. “At my session, I’ll ask credit union leaders whether they have a payment solutions strategy in place to combat this payment disruption and retain members’ loyalty.”

Lisa Fisher and Mark Sievewright will speak about the future of payments at the 2014 NWCUA/CUES Council Executive Summit.

Developing a payments strategy will also be the topic of Mark Sievewright’s presentation. Sievewright, the president of Credit Union Solutions for Fiserv Inc., says the impact of the digital age on the way consumers interact with their financial institution has been — and will continue to be — profound.

“Consumers of every age and enterprises of every size are being challenged and empowered with a game-changing array of electronic devices and applications that fundamentally change the way they communicate and interact,” Sievewright says. “Regardless of economic sector, broadband Internet access and mobile connectivity have combined to produce savvy, discriminating consumers.”

Building and maintaining relationships with those tech-savvy consumers is imperative, Sievewright says. But the payment landscape continues to fracture and shift with new channels, and consumers haven’t completely abandoned the “old” methods of paying bills with checks, by phone or in person.

That makes the payments landscape “continuously more complicated,” Sievewright says. “Consumers will expect the organizations with which they do business to offer multiple electronic payment options and do so seamlessly. They want information in real time, and on their terms.”

And if credit unions aren’t prepared to offer those options, non-traditional players are positioning themselves to do so. “Venture capital and corporate venture firms all continue to jockey for a piece of this massive industry,” Sievewright says.

Needless to say, that makes his presentation at the Executive Summit a “must-see” session.

Registration, activity and hotel rates for the Executive Summit are all available online. Information about accommodations is also available directly from Sunriver Resort at 800.547.3933 (ask about the Oregon/Washington CUES rate). For other questions about the event, contact Char Shinn at 503.833.5177 or

Questions about this story? Contact Gary M. Stein: 503.350.2216,

Posted in Events.