NWCUA Adds Communications Evangelist to Spread the Credit Union Story

Gary M. Stein has joined the Northwest Credit Union Association as its member communications evangelist, a title he says he loves because of the passion he brings to spreading the credit union message in print, online, and in person.

As part of the NWCUA communications team, Stein will be responsible for producing, reporting, and editing credit union news on the Association’s digital platforms, including the Anthem newsletter and social media sites. In his role as communications evangelist, he will tell the kinds of stories that show consumers how credit unions can help them understand finances, make better choices, and save money.

“Gary brings the right qualifications to the team,” says Lynn Heider, NWCUA’s vice president of public relations and communications. “Through Anthem, he will deliver the content our credit union leaders want and need—from the latest developments on the regulatory, advocacy and compliance landscape to celebrating the community and social impacts of our credit unions.”

Stein joins the Association after a 35-year career in print journalism that led him to positions of authority and creativity at major metropolitan newspapers in California, Texas, and Oregon. Most recently, he was managing editor/custom publications at The Oregonian in Portland, where he served as editor of Explore The Pearl magazine and supervised every facet of publication—from story conception and assignment to writing, editing, and design—for a wide variety of targeted-audience and custom vendor publications. He also assisted with promotional campaigns, corporate partnerships and the newspaper’s use of social media outlets such as Facebook and Twitter.

Stein shares his love of storytelling with aspiring journalists by volunteering as a newspaper adviser and Capstone mentor at the Arts & Communication Magnet Academy in Beaverton. He also volunteers as an adoption counselor for Cat Adoption Team in Sherwood as his way of saying thanks for his three best friends—HP, The Pudge, and Pinky Gladys Gutzman.

“I’m a lifelong credit union member and a true believer in the movement’s dedication to community involvement and to improving the financial well-being of all its members,” Stein says. “I am very much looking forward to working with the NWCUA and with its member credit unions to tell their stories.”

Stein will be based in NWCUA’s Oregon office. He can be reached by email at gstein@nwcua.org and by phone at 503.350.2216.


Questions? Contact Gary Stein: 503.350.2216, gstein@nwcua.org.

Posted in NWCUA.