Kim Vu Steps into New Role to Advance Community Investment and Social Impact for Northwest Credit Unions


April 4, 2013

Lynn Heider?
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Kim Vu Steps into New Role to Advance Community Investment and Social Impact for Northwest Credit Unions

FEDERAL WAY, Wash. — An innovator known for building partnerships between credit unions and philanthropic programs will join the Northwest Credit Union Association (NWCUA) in the new role of vice president of community investment and social impact. Kim Vu will also be leading one of the largest credit union system foundations in the country as the executive director of the Northwest Credit Union Foundation (NWCUF).

“We are thrilled to have Kim join our team and contribute her passion, skills and network,” said Denise Gabel, COO of the NWCUA. “Kim’s primary focus will be to expand our influence throughout the Pacific Northwest region by working with thought leaders in education, economic development and social innovation.”

Vu is currently the vice president, social impact, innovation & community relationships at Technology Credit Union, a $1.7 billion credit union based in Silicon Valley. She is responsible for managing outreach initiatives which include strategic community partnerships, employee volunteer and philanthropic programs and advocacy. Vu has also developed a reputation as an innovator, advising social venture tech start-ups including Corduro and GoVoluntr. Corduro allows consumers to donate to nonprofits by using their smartphones. GoVoluntr marries volunteers with community organizations, and has resulted in 16,000 hours of service to those organizations.

Vu has been recognized by the Silicon Valley Business Journal as a Woman of Distinction in Banking and Finance. She also won honors as a Top 40 under 40 professional, and was recognized in the Silicon Valley 100 Women of Influence program.

Troy Stang, president and CEO of the NWCUA, announced his vision for expanding the Association and Foundation reach through partnerships with other endowments and community organizations. A pooling of funds, resources and influence can help expand successful credit union outreach programs to have broader impact.

“With Kim’s extensive experience with nonprofits and cross-sector collaboration, we are confident that the community investments our Pacific Northwest credit unions already make will be amplified as a result. “Imagine taking the community investment that Northwest credit unions make today, maximizing these investments by collaborating with others who share a passion for social impact, and dramatically increasing the impact to consumers,” said Gabel.

“I’m delighted to join Northwest Credit Union Association and work to advance its commitment to the community, through establishing strategic partnerships with leaders and organizations that are effectively leading the way in economic empowerment,” Vu said. “There is an enormous opportunity for us to work with businesses, community organizations, and thought leaders to fully leverage the collective power of partnership to identify solutions that will not only address community issues, but advance our region forward.”


Download a photo of Kim Vu.

The Northwest Credit Union Association is the not-for-profit trade association serving 164 of Oregon and Washington’s credit unions and their 4.4 million members. The NWCUA is the voice of the Northwest credit union movement, providing legislative, regulatory and public advocacy in addition to education, compliance, networking support and business solutions to its members. To learn more about the NWCUA, please visit For information on how to join a credit union, please visit

The Northwest Credit Union Foundation is the 501(c)(3) philanthropic arm of the Northwest Credit Union Association. To learn more about the NWCUF, please visit

Download a copy of the news release.

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