Warning: Unplugged Remarks from CUNA Chair May Alter Your Industry Outlook

Credit unions are cooperative institutions, but they are also billion-dollar businesses where no industry-wide strategic decision is left to chance. When it comes to strategic planning, frank conversations are the norm.

For every strategic direction taken, dozens others were deliberated, fought over and rejected. Often those strategic “conversations” become enflamed with emotion before a good dousing of logic or intellectual force cools the situation.

For an inside look at the sometimes-heated debate of national strategic issues not usually seen outside of closed offices on Capitol Hill, the Northwest Credit Union Association (NWCUA) is hosting Credit Union National Association (CUNA) Chair and Georgia Credit Union Affiliates President and CEO Mike Mercer for an intimate, unplugged discussion of long-term, system-wide credit union strategy.

Immediately following the Annual Business Meeting on Tuesday, Oct. 2, Mercer will lead one of the first breakout sessions of this year’s Convention, sharing behind-the-curtain information and insight on key credit union issues—and what the system is and isn’t doing to address them.

“There will be no discussion of MBL, alternative capital,” Mercer said. “No diatribe on legislative strategy. We are going to talk about long-term, strategic issues to help credit unions reach the next level of success. These are the real issues being discussed at the highest levels right now.”

Mercer’s presentation will immediately follow the NWCUA’s Second Annual Business Meeting and the presentation of the Capitol Advocacy Awards, which honor credit unions and individuals that have met certain benchmarks with their participation in legislative and regulatory activities over the past 12 months.

The event kicks off at 3 p.m. on Oct. 2 and will be followed by a welcome reception at 5 p.m.

Interested in Learning More?

Credit union professionals in the Northwest still have time to register for the Northwest Credit Union Association (NWCUA) 2012 Convention and Annual Business Meeting, the region’s premier gathering of leaders in the credit union movement.

This year’s Convention boasts an array of speakers and presenters as innovative and thought-provoking as the Northwest credit union community itself. Keynote speakers include Neil Goldman, senior partner of Goldman Consulting & Strategy, Inc.; Arnold Kuijpers, director of corporate affairs for Rabobank Nederland; and Jeff Russell, who serves as senior advisor for The Members Group, president and CEO of TMG Financial Services, and chief strategy officer for Affiliates Management Company. More details on all three speakers and their sessions can be found online.

Wednesday, Oct. 3, has been dubbed Miracle Jeans Day at Convention, a day for the Northwest credit union community to band together in support of Credit Unions for Kids. For just a $20 donation, attendees will receive a fundraising T-shirt custom designed by SnoCope Credit Union’s Jennifer Ream, along with the opportunity to spend hump day at Convention in their favorite pair of jeans, building on the national Miracle Jeans Day effort that took place in early September and leading into that evening’s Credit Unions for Kids auction.

Complete registration information can be found online, along with the full agenda, details about speakers, presenters, sessions and networking opportunities, and information about participating in the tradeshow.


Questions? Contact Training Programs Coordinator Yuri Jung: 206.340.4817, yjung@nwcua.org.

Posted in Events, MAXX Annual Convention, NCUA.