New Comic Book Brings Unique Approach to Financial Education

Member Access Pacific (MAP) and partner Visa have teamed up with Marvel Comics to create a new, one-of-a-kind financial literacy comic book calledAvengers: Saving the Day.” The free comic book is available both online and in print and uses familiar superheroes like the Avengers and Spider-Man to introduce children to the basics of money management and finance.

“In today’s increasingly complex financial world, we must find creative ways to help parents and educators teach children the fundamentals of money management,” said Cyndie Martini, president and CEO of MAP. “A comic book with Spider-Man and the Avengers is the perfect device for making the sometimes dull subject of financial literacy entertaining and educational.”

This financial literacy comic was created by a well-known team of Marvel storytellers, including veteran writer James Asmus (Generation Hope), and is available in eight different languages. Fan favorite Andrea Di Vito (Avengers Academy) designed the comic, which features a number of the world’s most popular superheroes, including Iron Man, Thor, Spider-Man, Hulk and Black Widow. The collectors’ item comic also features a new cover by comic legend Tom Grummett.

“A wise man once said that with great power there must come great responsibility, and that certainly applies to managing your finances,” said Marvel editor Bill Rosemann. “In an uncertain world, understanding how to save and properly budget your hard-earned money is one of the keys to personal success. The Avengers are not only the world’s greatest heroes, but they also know a thing or three about financial health. After all, Iron Man hasn’t managed his vast wealth of Stark Enterprises by accident, and as Spider-Man learns, you don’t have to be a millionaire to be a saving hero.”

Avengers: Saving The Day” is a 16-page comic book with a fast-moving plot revolving around Spider-Man and the Avengers learning about personal finance while battling the evil Mole Man during an attempted heist. The book is accompanied by a teacher’s guide that uses Marvel characters to introduce children to basic financial concepts, such as budgeting, saving and banking.


Strategic Link is the NWCUA’s wholly-owned service corporation, providing the Association’s member credit unions with exclusive high-quality, competitively-priced products and discounted services. Questions? Contact Sales & Marketing Associate Craig Reed: 206.340.4789,

Posted in Article Post.