MAP Helps Unitus Launch ‘Design a Card’ Program

Using a web-based application known as “Design A Card” available through Member Access Pacific (MAP), Unitus Community Credit Union launched a credit card personalization service at the beginning of 2012. The Unitus card personalization product now gives Unitus members the opportunity to create their own personal payment cards using photos of a loved one, pet, favorite place or memorable event. Members can design their own card by uploading a personal photo quickly and easily as part of the credit union’s online banking experience.

Driven by the world’s leading custom digital card design platform, “Design A Card” is produced and managed in partnership with Serverside Group, a solution-provider experienced in building, launching and maintaining more than 1,000 custom card programs in more than 25 countries for more than 200 financial institutions. As a result, MAP’s client credit unions can confidently and securely leverage this exciting capability into their card program.

MAP’s “Design A Card” includes an extremely powerful and customizable card design solution that merges seamlessly with the card issuer’s online banking environment. Ordering is self-service, as “Design A Card” walks the cardholder through the steps in a simple, straightforward process. The card design interface runs in Adobe Flash and does not require the cardholder to download any software on to his or her computer.

The “Design A Card” solution allows users to upload an image of their choice directly from their own computer, or to choose from an extensive set of gallery images provided by the credit union. While the cardholder provides the image, “Design A Card” gives credit union card marketers the ability to create a user-friendly, brand-inspired personalization experience that will engage and build loyalty between the credit union and member cardholders.

Unitus Community Credit Union is a not-for-profit, full-service financial institution serving people living or working in these Oregon counties: Multnomah, Washington, Clackamas, Marion, Polk, Yamhill and Clark County, Wash. Additional information about Unitus is available at or by calling 800.452.0900.

For more information about MAP’s “Design A Card” debit and credit card personalization program, contact Herb Tajalle at 866.598.0698, ext. 1616, or via email at


Strategic Link is the NWCUA’s wholly-owned service corporation, providing the Association’s member credit unions with exclusive high-quality, competitively-priced products and discounted services. Questions? Contact Sales & Marketing Associate Craig Reed: 206.340.4789,

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