NWCUA 2011 Convention Agenda Packed with Beneficial Learning and Networking Opportunities

Four nationally-known speakers will headline the Northwest Credit Union Association’s 2011 Convention and Annual Business Meeting in Tacoma, September 20-22. Association staff completing planning for the event scheduled more than 30 breakout sessions and workshops.

“We believe there is real value here for credit unions,” said NWCUA CEO John Annaloro. “It’s not only a fabulous networking opportunity, but a chance to come back to your credit union with a long list of actionable items that will make you and your team more effective for your members.” 

Concurrent workshops promise to add value for credit unions sending more than one participant. Examples of breakout sessions and idea exchanges include:

  • How to make immediate changes in your marketing communications that will get results now. Marketing guru Ron Rosenberg will show you how to effectively communicate the “what’s in it for me” benefits that motivate people to sign up for your services;
  • Know the 10 essentials for Director Success; 
  • Helping volunteer board members to understand 15 critical banking ratios;
  • How to successfully target younger members through mobile lending;
  • The best practices for risk management of loan portfolios;
  • Is prize-linked savings right for your credit union?  Find out how the program is being administered in Michigan and who else is interested in partnering regionally;
  • How your credit union can leverage the year of the co-op.

“Heavy hitters in our industry will be sharing their insight,” noted NWCUA President Troy Stang. “Michael Barr was one of the architects of the Dodd-Frank legislation. It will be interesting to see if he feels it is resulting in Wall Street reform, considering its impact on credit unions.”

Bill Cheney, President of the Credit Union National Association (CUNA) will speak to convention attendees following the Annual Business Meeting September 20.  Cheney believes protecting the tax-exempt status of credit unions is the biggest priority among many. Angel investor Salim Ismail is scheduled to talk about the role exponentially expanding technologies could play in making credit unions more successful. Rounding out the speaking agenda is Michael Dunn, a 40-year veteran of local and national politics. Dunn believes that getting real credit union members involved in grassroots lobbying will take credit unions’ effectiveness to a higher level.

“Networking opportunities abound,” said Association Senior Vice President RoxAnne Kruger. “This will be the biggest opportunity of the year to learn and to share. It offers a national experience at local prices.”

A welcome reception and hospitality suites will be available opening night.  The co-hosted Foundations “Friendraiser” is a highly anticipated event celebrating the rich history and millions of dollars donated by the Washington and Oregon Foundations for professional scholarships, grants and credit union outreach. Member credit unions have decorated and donated bottles containing valuable items for a silent auction. 

While guests enjoy desserts, singing and comedy impressionist Larry G. Jones will entertain.  Jones is a popular act in Las Vegas known for convincing impersonations of The Temptations, Cher, Neil Diamond and numerous comedians.

More than 100 vendors will offer information about services and products benefitting credit unions at the trade show. 

Credit Union marketing excellence will be recognized at the popular Spectrum Awards luncheon on Thursday, August 22. Judging of the nearly-100 entries included some international representation, according to Public Relations Director David Bennett.

The Association’s Summit Awards gala promises to be a highlight of this year’s convention. Scheduled for the evening of Thursday, September 22, the event honors the leaders who advance the credit union movement. The semi-formal celebration recognizes outstanding achievement in the categories of Distinguished Credit Union Volunteer, Credit Union Professional of the Year, Young Credit Union Professional of the Year and the Mark of Excellence for 25 years or More of Service. 

This year will also include the induction of honorees to the Volunteer Hall of Fame.

Travel discounts have been arranged for air travel, car rental and hotel rooms, Association staff noted, and the Convention site, the Hotel Morano, is just blocks from the Amtrak train station in Tacoma. 


Questions? Contact Training Programs Coordinator Yuri Jung: 206.340.4817, yjung@nwcua.org.

Posted in Business Solutions, Events, Industry Insight, Marketing & Communications, MAXX Annual Convention, NWCUA.