Biz Kid$, Kruger Close NYSE Euronext Trading Session
April 12, 2011
April 12, 2011
On Monday, April 11, Biz Kid$, the Emmy-awarding winning financial literacy series on public television, visited the New York Stock Exchange to celebrate the launch of eight new episodes and Financial Literacy Month.
In honor of the occasion, Lauren Du Pree, one of the Biz Kid$ hosts, and SVP Roxanne Kruger, who also serves as Executive Director of the Washington Credit Union Foundation (WCUF), rang the NYSE Closing Bell. They were joined by the show’s executive directors Jamie Hammond and Jeannine Glista, along with eight of the young entrepreneurs from Chicago, Boston, Washington DC, and New York, who have been featured on the series. Drew Egan, SVP of the Michigan Credit Union League, was there representing Invest in America (Lovemycreditunion.org), which is one of the leading sponsors of the program.
While in New York, the group was interviewed live on Fox News Online about business, financial literacy and the show. They also hosted a teacher training workshop, which included an episode of Biz Kid$ on the stock market and investing. There was also a discussion about how teachers could help get the program into classrooms.
“This was a great event for Biz Kid$ and credit unions everywhere,” said Kruger. “Credit unions are the exclusive underwriters of the initiative, which has turned into one of the most important financial literacy tools in the country. Events like these underline that success.”
Biz Kid$ is a national financial literacy initiative, which includes a successful TV series, outreach activities, free curriculum, website, and monthly newsletter. The cornerstone of the project is the series for public television, where kids teach kids about money and business through a mix of strong financial education tools, dynamic sketch comedy, and inspiring true stories of young entrepreneurs.
In its fourth season, Biz Kid$ returns with extensive national carriage already in place, delivering great ratings and a building audience for its classroom materials. The 52 episodes now airing are spreading into schools from coast to coast. Each episode has curriculum that is mapped to math, language arts, and social studies education standards in several states. Over 1.5 million students and teachers have been exposed to the curriculum, which has been implemented in classrooms nationwide.
Biz Kid$ has won a Daytime Emmy Award, an Environmental Media Award and a Silver Telly Award.
The show is wholly funded by the credit union industry, through Invest in America and America’s Credit Unions, in partnership with WCUF. WCUF and the Oregon Credit Union Foundation recently announced their intention to merge in the coming months. (More information here.)
Questions about Biz Kid$? Contact WCUF Development Associate Josalyn Alston: 206.340.4814, firstname.lastname@example.org.
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